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No Investment Business Ideas

No investment business ideas – Education industry investment forum 2011 – Investing in residential real estate.

No Investment Business Ideas

    business ideas

  • (Business idea) A business idea is a concept which can be used for commercial purposes.

    investment

  • An act of devoting time, effort, or energy to a particular undertaking with the expectation of a worthwhile result
  • investing: the act of investing; laying out money or capital in an enterprise with the expectation of profit
  • the commitment of something other than money (time, energy, or effort) to a project with the expectation of some worthwhile result; “this job calls for the investment of some hard thinking”; “he made an emotional investment in the work”
  • The action or process of investing money for profit or material result
  • A thing that is worth buying because it may be profitable or useful in the future
  • outer layer or covering of an organ or part or organism
no investment business ideas

no investment business ideas – Algorithmic Trading

Algorithmic Trading – Algorithmic Trading Strategies – Building Ideas Into Profitable Trading System Portfolios
Algorithmic Trading - Algorithmic Trading Strategies - Building Ideas Into Profitable Trading System Portfolios
The ability to forecast future directions in the evolution of any financial or economic indices appears more than ever a key feature in modern societies.

With our booklet series on “Algorithmic Trading Strategies”, we propose to share our research achievements in forecasting financial markets, through the building of trading strategies, perfectly rooted into algorithmic and mathematical finance.

Along this series, we propose a large variety of methods and results on different markets at different time scales.

In Volume 10, we explain how to turn ideas into profitable trading system portfolios using one of Fudancy real life portfolio.

The ability to forecast future directions in the evolution of any financial or economic indices appears more than ever a key feature in modern societies.

With our booklet series on “Algorithmic Trading Strategies”, we propose to share our research achievements in forecasting financial markets, through the building of trading strategies, perfectly rooted into algorithmic and mathematical finance.

Along this series, we propose a large variety of methods and results on different markets at different time scales.

In Volume 10, we explain how to turn ideas into profitable trading system portfolios using one of Fudancy real life portfolio.

An SEO Fixation Will Destroy Your Internet Marketing Strategy

An SEO Fixation Will Destroy Your Internet Marketing Strategy
Don’t get me wrong: I love SEO and we do a lot of SEO work. However some businesses turn SEO into an obsession, and that’s a big mistake.

The fatal flaw of an SEO fixation is that it takes your eye off the ball. SEO is about traffic. Traffic is important, but it’s not the goal. The fundamental purpose of Internet marketing, as I see it anyway, is conversion.

First CRO, Then SEO

A typical scenario, and one that makes no sense to me, is when a firm spends tons on SEO and pennies on conversion rate optimization (CRO). They’re driving more traffic to their site – but so what? If their lead generation site features ho-hum offers or no offers at all, people won’t inquire. If their e-commerce site has baffling navigation, people won’t buy.

For companies like these, even sizable increases in search traffic will fail to translate into a meaningful increase in conversions. The result:

A significant part of the SEO spend is wasted
Companies grow dissatisfied with their SEO program
Companies change their SEO strategy or hire another provider
The cycle of ineffectiveness continues
That companies should tune-up their sites for conversion before launching into a big SEO program is as obvious as can be – so why do so many people miss it? I’d love to know your thoughts about this, but here are some of the reasons I see:

Why Companies Fixate on SEO, Not CRO

Ego problem one. Companies want to see their name as the number one result on Google for their pet keyword phrases.
Ego problem two. Companies tend to feel their products and services are so awesome that the mere mention of them on their website will have prospects stampeding to the order desk. They don’t recognize the need for compelling offers, intuitive navigation, and an all-around positive user experience.
Monkey see, monkey do. The world is inundated with SEO practitioners and SEO advice. Most companies are led to believe that SEO is indispensible, that their competitors are doing SEO, and they will get their butts kicked if they don’t participate.
Monkey don’t see, monkey don’t do. In contrast, how many CRO gurus are out there banging the drum for their extremely important discipline? They are badly outnumbered, and as a result, fewer businesses come to fully appreciate the value of their specialty.
Easy and accessible metrics. Traffic and ranking statistics are easy to grab and easy to grasp – on the surface, anyway. A company sees traffic and ranking trending up, and figures the program must be working.
Fuzzy lead tracking. Conversion tracking, on the other hand, is rather tricky to set up properly, which is why a lot of small and midsized firms have little or no idea where their web leads are coming from. That being the case, they have no way to formulate a conversion optimization strategy
No appetite for offers. Due to budget constraints, decision-by-committee, lack of imagination or a number of other reasons, firms have a tough time coming up with offers that are big enough and creative enough to win the hearts and minds of visitors.
Conversion Isn’t The Only Problem

This could be a post in itself, but I’ll just mention in passing that SEO can no longer be executed in isolation; for SEO to succeed today it must be thoroughly integrated with other marketing disciplines in addition to conversion optimization – most notably, with social media.

There are still too many SEO campaigns that fail to leverage social sharing, and fail to include meaningful and strategic content creation. Programs like these simply cannot succeed.

Companies need to look at online marketing holistically, rather than trying to pick and choose specific disciplines to invest in. This sounds logical, just like putting the CRO house in order before diving into SEO. And yet, how many small and midsized firms actually have a holistic strategy?

How to Stop Feeding the SEO Habit

Again, I am not suggesting that SEO is bad or that companies should suspend SEO activities while they shore up other aspects of their marketing. SEO is something that must be done continuously; it has a cumulative effect. So rather than stop or suddenly change gears, take these actions to make a smooth transition from SEO-obsessed to SEO-balanced.

Do a CRO audit. If a business looked at a comprehensive set of conversion optimization recommendations, I think it would be quite shocked to see how much room for improvement there was – and the tremendous upside of making those improvements. If that’s the case with your site, remember that a new investment in CRO will be partially offset by improved results from your existing SEO program.
Do a holistic strategy review. As I said earlier, it’s unproductive to arbitrarily decide which marketing activities to emphasize. SEO is only valuable in terms of how its ROI compares to other activities, and is in many ways reliant on other activities to maximize its own ROI. Whether yours is a $100,000 business or a $100 million business, the best results come from a strategic a

Michael Huxley – Idea Development

Michael Huxley - Idea Development
Michael Huxley created this map of developing a new business idea and evaluating its commercial potential.
no investment business ideas

no investment business ideas

Dice Have No Memory: Big Bets and Bad Economics from Paris to the Pampas (Agora Series)
Right now, Congress, the Fed, and the Treasury are all gambling with your future and your money. And it’s contagious. Economies around the globe are suffering from the biggest multitrillion-dollar bets ever wagered on big governments and miraculous financial interventions in pretend “free markets.”

One man saw it all coming and told his readers well in advance of today’s crisis. Bill Bonner reports on the true health and well-being of the world’s largest economy to over half a million readers each day in The Daily Reckoning. His newsletter is to the mainstream financial press what the Gnostic Gospels are to the King James Bible.

Back in 2000, Bill Bonner sounded like a prophet crying in the wilderness. While everyone scrambled to purchase shares of the latest and hottest dot-com, Bill announced his Trade of the Decade: Sell dollars, buy gold. Back in 2000, you could get an ounce for around $264. Today, you could pay as much as $1,400 for that same ounce. Finally, some of Bonner’s best pronouncements, predictions, and profitable analysis are collected in one place.

Dice Have No Memory gather’s Bonner’s richest insights from August 1999 through November 2010 to form a chronological narrative of economics in America.

Here’s a fraction of what you’ll find inside:

*Gold says “I Told You So”
*Three out of Four Economists Are Wrong
*Imperial Overstretch Marks
*Why Debt Does Matter
*Economic Zombies Shuffle Towards Bankruptcy

Bonner’s Dice Have No Memory offers elegies for economists, tips for investors, tirades against wasteful warfare past and present, and practical guides to modern finance with graceful prose, well-earned intelligence, and riotous irreverence. Bill Bonner’s common sense genius rips the window dressing off modern finance – a world normally populated by misguided do-gooders, corrupt politicians, and big bankers empowered by dubious “mathematical” truths. The investing game is rigged, just like Monte Carlo.

Instead of giving you magic formulas, this archcontrarian teaches you how to think clearly. And Dice Have No Memory gives today’s investor the next moves he should make…before it’s too late.

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